The challenge of the good deed “The challenge of the good deed” is an online challenge that aims to make people do good and show the positive face of the State of Israel. It is a tool that functions to encourage young people into positive action, to show care and empathy. To move from ideals to actions. Once again, this initiative harnesses the power of the social networks to create an active community. Each person who does a good deed tags a friend and challenges him or her to do a good deed themselves. This process continues and expands like a chain reaction to form an entire network. https://www.instagram.com/hamaase_hatov/ https://www.facebook.com/hamaasehatov/?modal=admin_todo_tour Page 35 of 58