Green Concept
Green concept (Musag Yarok) is an initiative to raise awareness of environmental issues. The name is a play on words, stemming from the Hebrew expression “I have absolutely no (green) idea”.
The online project aims to create viral content which is both informative, playful and functional, about the environment and its preservation, sustainability, recycling and more.
Since its launch, the social site has gained over 2500 followers, making it more than just an initiative, but rather an active community.
https://www.instagram.com/musagyarok/
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