multidisciplinary approach, designed towards enabling graduates to apply their diverse basket of skills to a changing media market.
• In this vein, both the staff and student selection reflected this approach. The staff represented a wide gamut of the professional and theoretic visual media. As a group, their combined value lies in their comprehensive and integrated overview of the modern media market and its future directions.
3.2 Aims and objectives
What will participants need to learn, what knowledge and skills to be acquired and competences achieved?
Required Learning Outputs:
• Assess and understand the qualities, skills and characteristics of creative leadership.
• Integrate into a fabric of leadership and image change of leadership and
entrepreneurship.
• Work on an entrepreneurial team in every field, embedding the strengths and
benefits of creative leadership.
• Lead in a new approach and challenge traditional thinking about the characteristics
and values of value in organizations and companies that seek change.
Teaching methods:
Frontal lessons, simulation exercises and case studies.
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